Evil by Design: Persuasion in UX.
(Online Course)
Author
Contributors
Published
Carpenteria, CA linkedin.com, 2021.
Format
Online Course
Status
Description
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Language
English
Notes
General Note
9/15/202112:00:00AM
Participants/Performers
Presenter: Chris Nodder
Description
Explore the history and ethical implications of persuasive design in this Evil by Design course with Chris Nodder.
Description
Design is communication. But a thoughtfully designed UI can do more than communicate options. It can also persuade users, nudging them down whatever path the designer had in mind. This persuasive power can be used for both good and nefarious purposes. In this course, based on his book Evil by Design, Chris Nodder discusses the ethical ramifications of persuasion in user experience design. Chris delves into the science of human behavior, the history of persuasive design, and how design can appeal to emotions. He explains different types of persuasive design and explores the limits of acceptable persuasion. Chris goes over several methods for influencing behavior patterns and shows you how to harness illogical reactions, create credibility, gain user commitment, and much more. Plus, Chris digs into how dark patterns differ from persuasive design and how to use persuasive design responsibly.
System Details
Latest version of the following browsers: Chrome, Safari, Firefox, or Internet Explorer. Adobe Flash Player Plugin. JavaScript and cookies must be enabled. A broadband Internet connection.
Citations
APA Citation, 7th Edition (style guide)
Nodder, C. (2021). Evil by Design: Persuasion in UX . linkedin.com.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)Nodder, Chris. 2021. Evil By Design: Persuasion in UX. linkedin.com.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Nodder, Chris. Evil By Design: Persuasion in UX linkedin.com, 2021.
MLA Citation, 9th Edition (style guide)Nodder, Chris. Evil By Design: Persuasion in UX linkedin.com, 2021.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.