Logo Design: Type Treatments.
(Online Course)
Author
Contributors
Published
Carpenteria, CA linkedin.com, 2021.
Format
Online Course
Status
Description
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Language
English
Notes
General Note
6/28/202112:00:00AM
Participants/Performers
Presenter: Nigel French
Description
This course walks you through how to design logo type and provides assets for you to follow along.
Description
While the letterforms used in a logo are obviously important for identifying the name of a company, slogan, or marketing campaign, they are also another opportunity to convey a visual representation of the company. In this course, Nigel French demonstrates fundamental techniques for working with type in your logos. Nigel takes a methodical, hands-on approach, showing how to create type treatments in Adobe Illustrator. He covers removing elements from letters; modifying letter shapes; how to work with lines, patterns, and dots; how to add dimension; and different ways of incorporating gradients. Each of the effects he demonstrates are stand-alone lessons, so you can jump in on any part of the course based on need. Type skills are an essential part of a designer’s vocabulary and these techniques are the building blocks of a successful typographic logo.
System Details
Latest version of the following browsers: Chrome, Safari, Firefox, or Internet Explorer. Adobe Flash Player Plugin. JavaScript and cookies must be enabled. A broadband Internet connection.
Citations
APA Citation, 7th Edition (style guide)
French, N. (2021). Logo Design: Type Treatments . linkedin.com.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)French, Nigel. 2021. Logo Design: Type Treatments. linkedin.com.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)French, Nigel. Logo Design: Type Treatments linkedin.com, 2021.
MLA Citation, 9th Edition (style guide)French, Nigel. Logo Design: Type Treatments linkedin.com, 2021.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.