Developing a Style Guide.
(Online Course)
Author
Contributors
Published
Carpenteria, CA linkedin.com, 2019.
Format
Online Course
Status
Description
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Language
English
Notes
General Note
12/09/201912:00:00AM
Participants/Performers
Presenter: Nigel French
Description
Style guides are the foundation of a strong brand identity. Learn how to develop a style guide to inform the use of elements such as logos, typography, color, and imagery.
Description
A style guide helps clarify a company's voice, look, and identity. It also ensures that the brand is memorable and consistent over time. In this course, designer Nigel French explains how to develop a style guide to build and maintain a strong brand identity. Learn about the purpose, format, and audience for a style guide, and decide which elements to include. Nigel shows how to build guidelines that make it easy for clients and colleagues to maintain logo integrity, a unified voice, and consistent use of typography, color, and imagery.
System Details
Latest version of the following browsers: Chrome, Safari, Firefox, or Internet Explorer. Adobe Flash Player Plugin. JavaScript and cookies must be enabled. A broadband Internet connection.
Citations
APA Citation, 7th Edition (style guide)
French, N. (2019). Developing a Style Guide . linkedin.com.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)French, Nigel. 2019. Developing a Style Guide. linkedin.com.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)French, Nigel. Developing a Style Guide linkedin.com, 2019.
MLA Citation, 9th Edition (style guide)French, Nigel. Developing a Style Guide linkedin.com, 2019.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.