You're the Boss: Starting and Running Your Own Business

Entrepreneurship (1:51)

Qualities of Entrepreneurs (5:42)

Entrepreneurial Skills (4:47)

Finding Your Niche & Customers (3:39)

Your Business Structure (2:46)

Corporate Business Structures (2:30)

Business Plan (2:49)

Business Planning (1:22)

Credits: 'Planning Your Business: Research, Goals, and Business Plans' (1:01)

Starting a New Business (1:41)

Find a Mentor (2:26)

Business Financing (5:34)

Equipment: Lease or Own? (1:55)

Licenses, Permits & Protections (5:20)

Naming Your Company (5:30)

Business Location (2:53)

Credits: 'Starting Your Business: Financing, Branding, and Regulations' (1:00)

Customer Base (1:39)

Growing a Customer Base (2:23)

Marketing Tools & Branding (5:25)

Free Marketing Strategies (4:23)

Advertising in Print (5:03)

Advertising in TV & Radio (2:41)

Advertising Online (3:30)

Email and Social Networking (4:01)

Credits: Finding Your Customers: Marketing and Advertising Your Business (0:48)

Business: Day-to-Day Operations (1:18)

Pricing the Product or Service (4:25)

Tracking Sales & Financing (4:43)

Business Insurance (1:02)

Hiring and Training Employees (2:34)

Hiring and Training Tools (4:26)

Managing Employees (2:12)

Performance Evaluations (3:28)

Unethical Behavior (2:20)

Credits: 'Managing Your Business: Prices, Finances, and Staffing' (1:02)

Exiting a Business (1:14)

Planning Your Exit Strategy (4:59)

Types of Exit Strategies: Sell (3:08)

Types of Exit Strategies: Merge (2:46)

Types of Exit Strategies: IPO (1:06)

Types of Exit Strategies: Buyout (1:33)

Types of Exit Strategies: Liquidation (3:11)

Implementing Your Exit Strategy (1:12)

Closing a Business (1:50)

Closing Activities (2:41)

Review Exit Plan (1:51)

Credits: 'Looking Ahead: Exiting Your Business' (1:01)