From Seven Rivals to One Powerhouse (1:25)
Merger: Apple Computer in Australia (3:57)
From Competitors to Shareholders (4:44)
Finding an Advertising Agency (1:56)
Determining Asset Values in the Merge (3:35)
Finding a Company Name: Part 1 (5:47)
Finding a Company Name: Part 2 (2:53)
Team Members Pair Up (3:47)
Power Plays vs. Unity (6:47)
Individual Agendas and Compromising (8:05)
Partners Merge and Adopt a Name (4:39)
Last Minute Contract Changes (5:17)
Many Factors Cause Problems (5:12)
Opportunities for Landing Deals (2:49)
CEO Speaks Truthfully to Partners (5:40)
Strategies to Turn Buzzle Around (4:29)
Apple and Buzzle Meet Secretly (4:10)
Options to Take in a Failed Merge (2:41)
Demerging and Reconstruction (4:17)
Receivership Takes Over (4:28)
Former Buzzle Directors Move On (4:07)