Catalog Search Results
Author
Pub. Date
2015.
Language
English
Description
Ashley Kennedy chats with veteran video editors about their latest projects and their unique approaches to editing and storytelling with video.
In this series, Ashley Kennedy chats with veteran video editors about their latest projects and their unique approaches to editing and storytelling with video. Subjects include veteran documentary film editor Steve Audette, Sesame Street senior editor Jesse Averna, and LA-based freelance editor Monica Daniel....
Author
Pub. Date
2017.
Language
English
Description
Make a short video to sell a product—with little more than a smartphone. This project-based course is for non-video people who need a quick introduction to video production.
Making Video: Sell Something is a beginner-level project-based course for non-video people who want to make a short video to sell a product. Staff author caters to learners with minimal pre-existing knowledge, limited resources, and almost no budget. She shows that—with the...
Author
Pub. Date
2020.
Language
English
Description
Discover how to quickly transfer your face-to-face class to an online learning environment. Learn how to curate course resources, maximize student engagement, and more.
Need to quickly transfer your face-to-face class to an online learning environment? In this course, educators Ashley Kennedy and Oliver Schinkten help you successfully make the jump to online learning, sharing strategies for taking what was great about your in-person course and making...
Author
Pub. Date
2017.
Language
English
Description
This course—the third in a three-course series—explains the post-production phase of film development, showing how to edit and complete a documentary.
Watch the making of a documentary, from concept to creation. In this final course of a three-course series, instructor Ashley Kennedy shares strategies you can use to successfully move into the post-production phase. Ashley demonstrates several practical workflows in action and discusses effective...
Author
Pub. Date
2021.
Language
English
Description
Learn how to produce high-performing short videos for TikTok and Instagram Reels to boost your social media marketing campaigns.
If you’re in marketing, the only thing worse than not having a social media marketing strategy is having a bad one. This course shows you how to use TikTok and Instagram Reels to boost your brand awareness and audience engagement, as well as effectively reach and expand your audience. Ashley Kennedy starts by discussing...
Author
Pub. Date
2018.
Language
English
Description
Create a video for your nonprofit. Learn how to make a short, compelling, and professional-looking video on a limited budget.
To succeed as a nonprofit, you need to share your story. Video is one of the most effective ways to communicate your mission—to clients, donors, and future volunteers. But what if you don't have a lot of resources, or the money to hire a video team? This course is designed to help non-video people make short, professional-looking...
Author
Pub. Date
2015.
Language
English
Description
Learn how to edit video in this project-based introduction to both the aesthetic and technical aspects of video editing.
Get a project-based approach to the aesthetic and technical aspects of video editing. Staff author Ashley Kennedy begins this introductory course by exploring storytelling and an editor's role in it. Using classic and contemporary examples in cinema, she examines the "grammar" of editing, showing how an editor's decisions impact...
Author
Pub. Date
2021.
Language
English
Description
Explore the art, science, history, and execution of color correction, and find out solutions for the most common color-correction problems that editors encounter.
Do you want to make your video footage look more vibrant, more accurate, or better fit the mood and themes of your project? Color correction helps you accomplish all these goals and more. In this introductory course, instructor Ashley Kennedy explains the concepts behind color correction...
Author
Pub. Date
2016.
Language
English
Description
Learn about the history and importance of documentary filmmaking. Explore the narrative building blocks of documentaries, with examples of nonfiction filmmaking over 120 years.
Introduction to Documentary Video Storytelling breaks down the narrative elements of documentary film. Staff author Ashley Kennedy explores the grammar and story structure of nonfiction filmmaking, and discusses how history and technology have impacted how today's documentary...
Author
Pub. Date
2019.
Language
English
Description
Discover how to strategize and deliver dynamic video content for social media.
In the social media sphere, videos offer professionals a uniquely powerful way to grab attention, define their brand, and capture genuine human emotion in the process. Looking to create your own video content for social media? In this weekly series, Ashley Kennedy shows you how to get started. Ashley steps through how to understand your audience, craft compelling content,...
11) Trending Tools
Author
Pub. Date
2021.
Language
English
Description
There's an array of new (and newly trending) business apps and tools available. Tune into this course to quickly get up to speed with several of the most buzzworthy innovations.
Business is booming in the productivity software space. From communication and collaboration apps to virtual whiteboarding, there's a dizzying array of new tools available. Curious about these buzzworthy innovations? This course can help you get up to speed. Join our LinkedIn...
Author
Pub. Date
2021.
Language
English
Description
Learn the basics of online courtesy. This course focuses on netiquette in emails, on social media, and in general.
Netiquette, or good digital citizenship, is becoming more and more important in our careers and personal lives. Many of the same rules you would apply to be courteous in person also apply online, but there are some important differences. This course walks you through what you need to know to practice good netiquette. Learn why it’s...
Author
Pub. Date
2020.
Language
English
Description
Study different types of creative video edits through both detailed analysis and practical application.
Explore creative video editing techniques with a comprehensive study that includes both artistic analysis and technical instruction. Senior staff instructor Ashley Kennedy begins by covering the rules and conventions of video editing, setting the stage for an explanation of the role of editing in cinematic storytelling. She then gives a play-by-play...
Author
Pub. Date
2019.
Language
English
Description
Learn how to create sharp-looking videos with Adobe Spark Video, an easy-to-use video storytelling application for desktop and mobile.
Creating videos that are destined for social media can be a bit intimidating, particularly to the uninitiated. Even for basic videos, content creators must adequately define their brand, target the right audience, properly edit shots, and more. This is where Adobe Spark Video can help. This storytelling application...
Author
Pub. Date
2015.
Language
English
Description
Explore the history of dialogue in film and the techniques behind editing a great dialogue-based scene.
Introduction to Video Dialogue Editing explores the history of dialogue in film and introduces a workflow for effective editing of dialogue-based scenes. Staff author Ashley Kennedy breaks the workflow down into four steps: reviewing the script and footage, assembling the project's foundation, refining transitions and timing, and adding finishing...
Author
Pub. Date
2017.
Language
English
Description
This course—the second in a three-course series—shows how to produce and direct your documentary including how to interview subjects, capture observational scenes, and more.
Continue watching the making of a documentary, from concept to creation. In this second course of a three-course series, instructor Ashley Kennedy recaps the pre-production steps already covered in the first course, then dives in to the production phase, taking you behind...
Author
Pub. Date
2022.
Language
English
Description
Learn how to implement diversity and inclusion in the media and entertainment industry, gathering insights to make the production and content creation process more equitable.
We can talk all day about diversity and inclusion, but that doesn’t come close to implementing it in practice. This is especially true if you work in the media and entertainment industry, one of the most influential businesses in the world. In this course, instructor Ashley...
Author
Pub. Date
2022.
Language
English
Description
Explore why and how individuals and brands might want to go live—including brand building, creating trust, tackling trending topics, and incorporating interactivity.
Live video is an exciting, dynamic, powerful medium. In this course, instructor Ashley Kennedy discusses why and how individuals and brands might want to go live—including brand building, creating trust, tackling trending topics, and incorporating interactivity. She goes over the...
Author
Pub. Date
2023.
Language
English
Description
An overview of the benefits, issues, and ethics surrounding generative AI tools and techniques, geared toward creative professionals.
Generative AI brings the power of machine learning and artificial intelligence to everyone, making it incredibly easy to create media of all kinds—text, images, video, audio, and more. But for creative professionals, this power also brings important content considerations and ethical issues. In this course, Ashley...
Author
Pub. Date
2019.
Language
English
Description
Learn the essentials of Adobe Premiere Pro 2020. Learn how to edit video and audio, make color corrections, and add titles and effects with this industry-leading application.
Video is a personal, powerful, and dynamic artform. For transforming raw footage into impactful stories, filmmakers and editors look to Adobe Premiere Pro, the industry-leading application. This course helps beginners unlock the potential of the latest edition, Premiere Pro...
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