Catalog Search Results
Author
Pub. Date
2018.
Language
English
Description
Learn business development concepts to better understand your market and clients. Discover how to speak like a leader, unpack your competitors' strengths and weaknesses, and more.
Business development is the foundation of economic growth and can jump-start lasting relationships. In this course, Lisa Earle McLeod and Elizabeth McLeod discuss fundamental business development concepts and techniques that can help you gain a better understanding of your...
Author
Pub. Date
2021.
Language
English
Description
Learn how to demonstrate your leadership ability without having a formal leadership role.
Leadership isn't just a skill for managers. Demonstrating leadership is important for employees at every level of an organization. There are opportunities to lead every day, whether you hold a formal leadership position or not. In this course, leadership and personal development experts Lisa Earle McLeod and Elizabeth Lotardo outline how individual contributors...
Author
Pub. Date
2018.
Language
English
Description
Keep your customers top of mind—even if you're not in a customer-facing role. Learn how to cultivate a service mindset and connect the dots between your job and customer impact.
The individuals and organizations that succeed are the ones who are laser focused on the customer. Even if you're not in a customer-facing role, knowing how your job connects to your customers gives you a better frame for strategic decision-making, and helps you feel more...
Author
Pub. Date
2018.
Language
English
Description
Discover how to develop a service-oriented team. Learn how to communicate your purpose, emphasize your customers, and create a strategic vision to reinforce a culture of service.
A culture of service extends far beyond your customer service department. Developing a service-oriented organization or team requires clarity of messaging and operating through a lens of impact. In this course, leadership consultants Lisa Earle McLeod and Elizabeth McLeod...
Author
Pub. Date
2018.
Language
English
Description
Learn how to increase your sales and your impact when selling into the healthcare industry.
Healthcare is a complex industry that requires a strategic sales approach. In this course, learn how to increase your revenue and your impact when selling into the healthcare vertical. Instructors Lisa Earle McLeod and Elizabeth McLeod share how to grasp the key metrics of your buyer, so that you can connect your solution to the most pertinent numbers. They...
Author
Pub. Date
2020.
Language
English
Description
Get actionable sales tips in this audio-only course. Learn how to win more deals, build relationships, maintain momentum, and grow your sales career with a purpose-driven mindset.
Get actionable sales tips, tactics, and advice in this audio-only course. Instructors Lisa Earle McLeod and Elizabeth Lotardo start by helping you tap into the power of purpose and establish your true north in sales. Then discover how to manage your mindset, from quota...
Author
Pub. Date
2017.
Language
English
Description
Learn how to add value and differentiate a sales pitch. Explore crafting an opening statement, asking the right questions, and asking for the business.
Competitive differentiation is crucial to high-margin sales that close quickly. When customers view you, your organization, and your product as something truly special—and not just a commodity—you can avoid price concessions and win more business. Lack of competitive differentiation results in...
Author
Pub. Date
2018.
Language
English
Description
In this scenario-based course, discover how to coach someone who is older than you, how to motivate employees who have been demoted or promoted, and more.
Have you ever had to provide coaching to an individual who can't take criticism, or inherited an employee who seems to continually make the same mistakes on the job? Part of growing as a leader is learning how to successfully tackle these and other challenging situations. In this course, leadership...
Author
Pub. Date
2020.
Language
English
Description
In this audio-only course, learn how find a greater sense of purpose in your job, create a culture of purpose at your organization, and live a more purpose-driven life.
Purpose-driven individuals and purpose-driven organizations consistently outperform their transactional peers. Learn how to work and live better by connecting to your own higher purpose. In this audio-only course, Lisa Earle McLeod and Elizabeth Lotardo explain how to build a purpose-driven...
Author
Pub. Date
2018.
Language
English
Description
Learn how to navigate awkward situations in the workplace. Discover how to tackle office gossip, disrespectful bosses, generation gaps, and more.
No matter your role, seniority level, or industry, work can sometimes get awkward. In this course, Elizabeth and Lisa McLeod help you navigate those tricky situations. Learn the principles and behaviors to employ in a variety of awkward situations, from coworkers who take credit for your work to office...
Author
Pub. Date
2018.
Language
English
Description
Learn strategies that can help experienced business development reps communicate strategically and navigate complex negotiations.
Deals are won and lost in the nuances of communication and relationship building. To be successful, business development reps must learn to pivot and build value in a variety of customer conversations. In this course, join Lisa Earle McLeod and Elizabeth McLeod as they share strategies that can help experienced reps take...
Author
Pub. Date
2018.
Language
English
Description
Learn how to sell to tech buyers who make decisions quickly. Find out how to adapt to current trends, connect with key financial metrics, and break through clutter to get noticed.
Tech firms move fast and make decisions quickly. In this course, learn how to figure out who your tech buyer is and how to win their business in an ever-changing environment. Lisa Earle McLeod and Elizabeth McLeod guide you through the world of tech, spelling out tech jargon,...
Author
Pub. Date
2016.
Language
English
Description
Learn why millennials are different, what they contribute to the workforce, and why retaining millennial talent is imperative to staying competitive.
More than one-in-three American workers today are millennials. By 2020, millennials will form 50% of the global workforce. The war for the best and brightest of the millennial generation is on now. Companies all over the world are fighting to hire and retain the best talent. Mother and daughter Lisa...
Author
Pub. Date
2018.
Language
English
Description
Become a more fulfilled you. Learn how to find your purpose at work and improve your job performance, engagement, and happiness.
A lot of times, people think purpose is reserved for those who found their noble calling when they were five, and always wanted to be a teacher or a nurse, and the rest of us are left to slug it out in corporate America. That belief is wrong. Join experts Lisa Earle McLeod and Elizabeth McLeod to learn how to find more...
Author
Pub. Date
2017.
Language
English
Description
Learn what to do and say in order to put yourself on the promotion track, as well as when and how to ask for the promotion.
To land a promotion, you need to do more than just excel at your current job. You need to have the right skills, say the right things to the right people, and demonstrate your ability to lead. In this course, authors and leadership experts Lisa Earle McLeod and Elizabeth McLeod discuss the behaviors and language you need to...
Author
Pub. Date
2018.
Language
English
Description
Learn how to sell to financial buyers who require a clear ROI and have to address multiple priorities.
The financial industry can be a particularly challenging vertical to sell into. Factors such as rigorous reporting deadlines and shifting regulations provide obstacles that aren't easily navigated. In this course, Lisa Earle McLeod and Elizabeth McLeod equip you with practical tips and strategies for selling to financial buyers. Discover how to...
17) Leading Yourself
Author
Pub. Date
2020.
Language
English
Description
Learn how to take control of your own career trajectory and manage your mindset, behaviors, and workplace relationships to help you stand out in the market as a leader.
Before you can effectively lead others, you need to lead yourself. In this course, learn how to manage your mindset, behaviors, and workplace relationships to help you stand out in your organization and in your industry as a leader. Whether you're on the management track or you're...
Author
Pub. Date
2019.
Language
English
Description
Be proud to work in sales. Learn how to bring authenticity, curiosity, and your true self to your career in sales.
Having a successful career in sales doesn't mean compromising your values. In fact, authentic salespeople often have the most success in sales. Learn how to bring authenticity, curiosity, and your true self to your sales role, with these lessons from Lisa Earle McLeod and Elizabeth (McLeod) Lotardo. Explore the purpose of sales, from...
Author
Pub. Date
2018.
Language
English
Description
Learn how to shine in your very first retail sales gig. This course helps entry-level employees grasp how organizations operate and how they can be a star player on their team.
Whether or not retail sales is the profession of your dreams, it's a solid place to kick off your journey into the world of work. The practical things you'll learn on the job—from how money moves through a business to how to lead without formal authority—will serve you...
Author
Pub. Date
2018.
Language
English
Description
Learn how to win the hearts and minds of your employees, peers, and boss in order to make you more successful.
Whether you work in product, sales, accounting, IT, or marketing, the ability to garner emotional buy-in is essential to making the initiatives and projects you lead more successful. In this course, join leadership coaches Lisa Earle McLeod and Elizabeth McLeod as they share how to determine which situations require emotional buy-in, who...
Didn't find it?
Can't find what you are looking for? Try our Purchase Suggestion Service. Submit Request