Social media marketing all-in-one
(Book)

Book Cover
Average Rating
Contributors
Zimmerman, Jan author.
Ng, Deborah, author.
Published
Hoboken, NJ : John Wiley & Sons Inc., [2021].
Format
Book
Edition
Fifth edition.
Status

Description

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Copies

LocationCall NumberStatusDue Date
John & Judy Gay Library - Adult Nonfiction658.872 KRAChecked OutMay 28, 2024

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More Details

Published
Hoboken, NJ : John Wiley & Sons Inc., [2021].
Edition
Fifth edition.
Physical Desc
xxi, 760 pages : illustrations ; 24 cm.
Language
English

Notes

General Note
Includes index.
Description
Get social with the bestselling social media marketing book No person can ignore social media these days and no business can afford to ignore it either. Our lives are mediated through the flicker of Facebook, Twitter, YouTube, and Instagram and brands are increasingly interwoven with our online identities. Even for the 90% of marketers who interact with social media regularly, its pace and scale can be confusing to the point of distraction. Social Media Marketing All-in-One For Dummies helps you take a step back, make sense of the noise, and get your brand voice heard over the babble in the way you want it to be. These nine mini-books in one give you essential, straightforward, and friendly guidance on how to use the major social platforms to promote your business, engage your customers, and use feedback to make your product or service the best that it can be. From evaluating the right social mix and planning your strategy to the really fun stuff like creating videos on Snapchat and TikTok, diving deep on a podcast, or looking pretty on Pinterest you'll find everything you need to get your social ducks in a row and say the right things. And once the campaign is over, you can follow the guidance here to evaluate success and iterate on your approach, before getting right back out there for an even bigger second bite.
Target Audience
Adult,Brodart.
Target Audience
Adult,Brodart.

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Citations

APA Citation, 7th Edition (style guide)

Krasniak, M., Zimmerman, J., & Ng, D. (2021). Social media marketing all-in-one (Fifth edition.). John Wiley & Sons Inc..

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Krasniak, Michelle, Jan Zimmerman and Deborah, Ng. 2021. Social Media Marketing All-in-one. John Wiley & Sons Inc.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Krasniak, Michelle, Jan Zimmerman and Deborah, Ng. Social Media Marketing All-in-one John Wiley & Sons Inc, 2021.

MLA Citation, 9th Edition (style guide)

Krasniak, Michelle,, Jan Zimmerman, and Deborah Ng. Social Media Marketing All-in-one Fifth edition., John Wiley & Sons Inc., 2021.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.