Xiaomi Rising
(eVideo)
Contributors
Published
[Place of publication not identified] : Bloomberg,, [2014].
Format
eVideo
Status
Description
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Language
English
Notes
General Note
Originally released by Bloomberg , 2014.
General Note
Streaming video file encoded with permission for digital streaming by Infobase on November 21, 2017.
Restrictions on Access
Access requires authentication through Access Video On Demand.
Description
The name means "little rice", but Chinese smart phone maker Xiaomi has big ambitions. Only 4 years old and already it is more popular in China than Apple. Xiaomi, China's #3 smart phone maker, has gone global, launching in 10 new countries in 2014. Just how did this so called "Apple of China" become Apple's biggest threat in China? This program reveals the secret to Xiaomi's success.
Target Audience
9 - 12, Academic/AP
System Details
Streaming video file.
System Details
System requirements: Access Video On Demand playback platform.
Language
Closed-captioned.
Citations
APA Citation, 7th Edition (style guide)
(2014). Xiaomi Rising . Bloomberg , .
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)2014. Xiaomi Rising. Bloomberg.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Xiaomi Rising Bloomberg, 2014.
MLA Citation, 9th Edition (style guide)Xiaomi Rising Bloomberg , , 2014.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.